Front Porch's ISP Subscriber Communications Platform Expands into WiFi Market

Las Vegas, Nevada, October 23, 2005 - Front Porch, Inc., a global provider of technologies for online subscriber communications, announced a new wireless version of its web-based Communication and Messaging Platform for deployment in WiFi HotSpots.

“Our solutions help ISPs leverage their Internet infrastructure and utilize it as a cost-effective customer service and marketing tool”, said Zach Britton, Front Porch’s CEO. “Our expansion into the WiFi environment gives ISPs partnering with Front Porch the ability to offer small businesses a broadband solution that includes a wireless HotSpot equipment package bundled with revenue generating services.”

ISPs use Front Porch technology to deliver personalized online messages to subscribers. Content and messages are delivered directly to subscribers’ browsers more cost-effectively than email notifications, call centers and direct mail.  The server-based solution is not dependent on browsers or cookies, is easy to deploy, and accommodates all subscribers. Any content that ISPs are currently sending or would like to send to their subscribers can be delivered cost-effectively directly to the designated subscribers while they are browsing anywhere on the web.

“Customers such as Heart Rock Café use the PorchLight to ensure acceptance of Terms of Service, set users’ start page and deliver messages and promotions that increase revenue and customer loyalty,” said Raul Vaughn, Director of Strategic Services at Front Porch.

“We are very excited to work with Front Porch to offer our community free internet access!”, said Loren Laumer, general manager of Heart Rock Café, a business user of Front Porch’s wireless technology.  “Their extremely qualified team took care of all our particular needs and got everything up and running on schedule. The Front Porch technology worked exactly as it was supposed to”.

About Heart Rock Cafe – The Heart Rock Café provides a family oriented restaurant, music, and entertainment environment for the local community, and has also become the center for many community service programs. For more information, see Heart Rock Café’s web site at www.heartrockcafe.org.

About Front Porch -- Front Porch, a global Internet services company founded in 1998, provides innovative solutions for Internet Service Providers to increase revenue, reduce customer service costs, and improve communications with online subscribers. The Front Porch Subscriber Communications Platform offers web-based Customer Service Messaging, Online Advertising, Subscriber Redirection, Security Services, and a suite of Network and Subscriber Reports.

© 2008 Front Porch, Inc. All rights reserved.
These products and associated modules and services are protected by United States patent No. 6,442,577. Other patents pending.