Problem:
Internet providers receive thousands of emails from Internet monitoring agencies notifying them that copyright protected content was shared by their subscribers.
Challenge:
Continue to meet regulatory requirements by notifying copyright offenders of their sharing of protected content while controlling the cost of subscriber notification.
Reduce staff currently assigned to track notifications.
Highlights:
Working with the provider, Front Porch implemented an end-to-end solution to notify offending subscribers. Using the Front Porch API, violation notices were sent directly to the offender's browser the next time they came online. Habitual violators were automatically placed in a captive portal until they acknowledged the provider's Terms of Service. The Front Porch system automatically generates a record of notification for the Provider.
In addition to infringement notifications, users going to sites known to promote illegal content sharing were redirected to a Provider hosted site that provides legal access to content.
Results:
By directing repeat offenders to legitimate sites where protected content can be purchased legitimately, the Internet provider is generating revenue as part of an affiliate program.
The staff assigned to tracking and notifying subscribers of copyright violations has been reassigned to other responsibilities within the company.
Habitual offenders of copyright violations are down significantly.
